As John points out, they roast the beans on Sunday and ship on Monday, so it's going to be seriously fresh roasted Kona beans. Of course, if you really want fresh roast, you could order green Kona coffee beans and roast them yourself! If you're really into rare and special coffee, check out the peaberry Kona coffee beans!
In case you're wondering if Kona coffee is really worth the price, here's what Mark Twain had to say about it:
The ride through the district of Kona to Kealakekua Bay took us through the famous coffee and orange section. I think the Kona coffee has a richer flavor than any other, be it grown where it may and call it by what name you please.